Lauramide derivatives of diethanolamine (DEA) are derived from lauric acid which is naturally occurring fatty acids found in various plants, notably palm oil and coconut oil. The dynamics of the market has been markedly exciting over the past few years influenced by several competing factors that positively or adversely affected its contours.
The compound has applications in a wide variety of personal care and cosmetics products in which it functions as a wetting or foaming agent. In recent years, the market has been facing immense pressures from growing worldwide awareness of potential risks of the compound condensates associated with their long-term exposure.
The latest report by “Fact.MR, A Market Research and Competitive Intelligence Provider” tracks Lauramide DEA Demand and Sales in over 20 countries, highlighting the variance and unique set of conditions that are unique to every market. The report examines the Lauramide DEA market key trends, growth opportunities and Lauramide DEA market size and share.
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Emerging Natural Alternatives to Replace Utilization of Lauramide DEA
With the changing consumer preference for natural and organic ingredients, the consumer-driven cosmetics industry is witnessing the introduction of multiple natural ingredients in the cosmetics manufacturing. Some of the plant-derived natural emulsifiers such as beeswax, vegetable wax, and lecithin are being used in the cosmetic industry.
Naturally, derived saponins are also added to detergents and shampoos as emulsifiers. Manufacturers have also introduced non-DEA alternatives of lauramide in cosmetic products that are equally efficient as DEA-containing emulsifiers. With the equivalent efficiency of natural emulsifiers, emerging natural alternatives are presenting an important challenge to the growth of the lauramide DEA market.
Key questions answered in Lauramide DEA Market Survey Report :
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Clean Labels to Hamper Lauramide DEA Adoption
With the aim to increase the transparency between the product and the consumers, the cosmetic industry titans including Procter & Gamble, Johnson & Johnson, and Unilever are voluntarily revealing the ingredients of their personal care and cosmetic products. The clean labels are no longer a trend rather have become a standard in the consumer goods industry. Due to which, the number of aware consumers have increased in recent past that actively seek product transparency during their purchase. With the revelation of DEA as a human carcinogen, demand for emulsifiers containing DEA including lauramide DEA has plunged significantly.
Essential Takeaways from the Market Report
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