In-depth analysis and data-driven insights on the impact of COVID-19 included in this global hair wigs and extensions market report.
The hair wigs and extensions market is expected to grow at a CAGR of over 13% during the period 2020−2026.
Key Highlights Offered in the Report:
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Hair Wigs and Extensions Market – Segmentation
Hair Wigs and Extensions Market by Products
Hair Wigs and Extensions Market by Hair Type
Hair Wigs and Extensions Market by Distribution Channel
Hair Wigs and Extensions Market – Dynamics
The global middle-class population, which is the next potential customer segment for the beauty and prestige beauty industry, has surged significantly. With the rise in disposable income among middle-class consumers, their standard of living and shopping modes are rapidly changing. Currently, the number of customers visiting branded salons is greater than ever before. This is because these customers proactively seek branded products, including skin cosmetics and hair products. Middle-class consumers are often the primary targets for consumer-focused businesses because of their large size and discretionary spending power. However, for reaching out to middle-class consumers, companies need a deep understanding of not only their income and expenditure levels, but also their spending priorities, values, and attitudes. While these differ significantly between the developed and emerging countries, middle-class consumers in the emerging economies can be extremely diverse.
Key Drivers and Trends fueling Market Growth:
Hair Wigs and Extensions Market – Geography
In 2020, North America dominated the global hair wigs and extensions market with a share of over 40% with US being the largest market for wigs and hair extensions worldwide. US-based manufacturers have always experienced high demand for hair wigs and extensions of both human hair and synthetic fibers. Historically, the demand for hair wigs and extensions has been influenced by hair salons and beauty centers. At present, the primary demand for hair wigs comes from recommendations by hairstylists. Earlier although, some consumers, especially men, were secretive about using hair extensions.
Hair Wigs and Extensions Market by Geography
Major Vendors
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